Where is excessive
consumption taking us?
As a person, my product / goods are my lifetime.
I sell this time and thus generate money to survive.
The more time I invest, the more money I get.
The smarter I have invested the time, the easier and faster I will get this money.
I am taught to own material things.
Not only the bare essentials but a constant accumulation and renewal of my possessions.
In order to achieve a certain social status and to receive recognition, we spend money that has been hard-earned in the form of the invested lifetime.
As a normal consumer, I work to meet the standard of living luxury. I finance that through more work. Since everyday objects and luxury goods are constantly being renewed, I am forced to do the same with the things I have already bought.
Who will benefit from this consumption?
It is certainly not me as a consumer.
I'm consuming my own lifetime
but not voluntarily.
It is a cycle designed to make the hourglass of my lifetime useful to other people.
People whose wealth is beyond my imagination.
I sell this time and thus generate money to survive.
The more time I invest, the more money I get.
The smarter I have invested the time, the easier and faster I will get this money.
I am taught to own material things.
Not only the bare essentials but a constant accumulation and renewal of my possessions.
In order to achieve a certain social status and to receive recognition, we spend money that has been hard-earned in the form of the invested lifetime.
As a normal consumer, I work to meet the standard of living luxury. I finance that through more work. Since everyday objects and luxury goods are constantly being renewed, I am forced to do the same with the things I have already bought.
Who will benefit from this consumption?
It is certainly not me as a consumer.
I'm consuming my own lifetime
but not voluntarily.
It is a cycle designed to make the hourglass of my lifetime useful to other people.
People whose wealth is beyond my imagination.
This work was part of my bachelor thesis at Hochschule trier in the department of communication-design.
Instagram: @r0ckensuess
